Listen to the Episodes Now:
EPISODE 26
From Epic Fail to High-Conversion
EPISODE 25
Small Audience, Big Impact:
Perfect Funnel for Success
EPISODE 24
AI Guilt:
Double Standards & Integrity
EPISODE 23
Why Webinars Are Marketing's Undying Zombies
EPISODE 22
4 Secrets of An Offer
They Can't Forget
EPISODE 21
The Cost of Shiny Business Models: Choosing Wisely
EPISODE 20
Choose the RIGHT Funnel for Your Business Goals
EPISODE 19
Build Your Moat: Standing Out in the Noise
EPISODE 18
Networking at Events: Balancing Connection and Energy
EPISODE 17
Reinventing Lead Magnets: Swipe File Makeover
EPISODE 16
Challenging 'The Way It Is': Your 2025 Business Reset
EPISODE 15
Keeping Offers Alive Beyond Initial Launch Hype
EPISODE 14
Audience Building Without Going Viral
EPISODE 13
Ending the Year STRONG
with Irresistible Offers
EPISODE 12
The Dark Side of Market Research:
Envy or Inspiration?
EPISODE 11
Double Your Audience: Social Media, Funnels, and Ads OH MY!
EPISODE 10
Who's the BOSS: Copy VS. Design in Funnels
EPISODE 09
Offer Purgatory - Do You Keep Going?
EPISODE 08
When Life Gets Messy: Growing Your Business Through Personal Chaos
EPISODE 07
AI: Friend or Foe? A Wake-Up Call for Marketers
EPISODE 06
Fixing Profitability: Low Ticket and High Ticket Offers
EPISODE 05
Why Selling Feels So Hard (And How to Make it Easier)
EPISODE 04
Offer Lessons Learned After Reviewing 100 Client Ideas
EPISODE 03
What 6 Years of 6-Figure Black Friday Sales Have Taught Us
EPISODE 02
Marketing with Heart: The Tale of Funnel Gorgeous and Julie & Cathy's Meet-Cute
EPISODE 01
Unfiltered Marketing: What They Don't Tell You
Subscribe to the Show
It's time to make your brand un-for-get-table. Tune in to the Gorgeous Effect and tap into your marketing potential.
Ever heard of the butterfly effect?
It's a principle in chaos theory that describes how small events can have large consequences.
Imagine a world where one small tweak to your marketing funnel creates a tsunami of conversions... The Gorgeous Effect™.
That's the power of a triple threat offer, and we're about to tell all.
This podcast is about to create a chain reaction in your business!
Find Your Marketing's "It" Factor
Welcome to the Gorgeous Effect...
The go-to podcast for marketers, entrepreneurs, and creatives looking to add that special "oomph" to their marketing strategies.
Hosted by Julie Chenell and Cathy Olson, the powerhouse duo behind Funnel Gorgeous and FG Funnels.
ABOUT THE SHOW...
In each episode, Julie and Cathy pull back the curtain on their formula for creating visually stunning funnels that don't just look good—they convert like crazy. With real-life examples and no-nonsense advice, they'll guide you through the do's and don'ts of blending design, copy, and irresistible offers that captivate and convert.
Whether you're a scrappy entrepreneur, a freelancer on the grind, or part of a marketing team aiming to up your game, The Gorgeous Effect is here to help you stand out in the crowded digital landscape.
Get insider tips on creating visually stunning funnels that convert
Learn how to blend design, copy, and irresistible offers
Gain insights from real-life marketing successes (and failures)
Discover strategies to stand out in a crowded digital landscape
Join a community of marketers, entrepreneurs, and creatives
Get insider tips on creating visually stunning funnels that convert
Learn how to blend design, copy, and irresistible offers
Gain insights from real-life marketing successes (and failures)
Discover strategies to stand out in a crowded digital landscape
Join a community of marketers, entrepreneurs, and creatives
THE JULIE EFFECT
A copywriter by trade (and some natural talent), Julie had to learn the other two skills of design and offer creation. And when she did, her agency exploded!
She built 7 figure funnels for clients and then started building them for herself.
Her notoriety in copy and design landed her the VP role at ClickFunnels for 18 months, and put her on the map as one of top marketers to learn from.
THE CATHY EFFECT
Cathy, a formally trained expert graphic and web designer, noticed in her design world, that many designers weren't thinking like marketers.
Cathy's insatiable need to understand user experience, sales psychology, and offer creation led her to dive deep into the other two skills of this triple threat, helping her launch a six figure funnel on the first go when she started to branch out into courses. She's one of the top sales conversion designers you can learn from today!
Marly B.
"I just built my first funnel ON MY OWN!! I'm beyond excited about this funnel launch results! This is a huge milestone!"
Sharon B.
"It made me dig deep into what my human will get and gave me total confidence in my offer. It transformed the worry to WOW."
Amara W.
"All the knowledge I'm learning is incredibly valuable. I was a little unfocused and unsure on certain parts of my business before. Now I am crystal clear!!"
